The Everybody Wins! program was founded in 1991 in New York by Arthur Tannenbaum and his wife, Phyllis. They had always read aloud to their children, and reading aloud together was an important time for them to connect after a long day. It helped the Tannenbaums instill a lifelong love of reading in their children. Arthur picked up a copy of The Read-Aloud Handbook, written by Jim Trelease, after reading a book review in The New York Times. Arthur appreciated how important the read-aloud experience was for children and realized that many children did not have the opportunity to read with an adult in their daily lives. Trelease wrote that reading aloud to children was the single most important factor in improving children’s literacy skills—but Arthur wondered what happened to those children who never had that opportunity. He saw a chance to make a difference by visiting a neighborhood school once a week during his lunchtime to read to a child. He quickly recruited coworkers to join him in his weekly “Power Lunch.” Soon, the volunteers’ impact became obvious. Children in the program learned to love reading, gained self-confidence, and became better readers. This simple program had an enormously powerful impact, leading Arthur to retire from his job and found Everybody Wins! as a nonprofit in New York.